Overlap of users on social network

Here some data on users of MySpace, LinkedIn, Friendster, Plaxo, and Hi5, recently gathered and released from RapLeaf. They also gathered data on Facebook users because those 5 social network are on the OpenSocial platform. Personally, I think that those informations on overlap of users between all Social Networks are really interesting.

For instance, did you know:

- The greatest overlap between OpenSocial container sites exists between MySpace and Hi5, in which 43% of Hi5 users also use MySpace.

- Facebook users are 63% female and 36% male whereas the sites integrated with the OpenSocial platform are 61% female and 38% male

- 52% of Facebook users are 18-25, whereas 40% of the users are 18-25 for the five container sites on the OpenSocial platform

- Facebook users tend to use 2.9 major social networking sites on average whereas users of OpenSocial container sites tend to use 2.7 major social networking sites

Full in-depth data below:

Facebook Users

- 2.6 million users identified in Rapleaf

- 63% female, 36% male

- 17% <18>45 yrs

- 2.9 major social networking sites used on average

- 62% are on MySpace, 5% are on LinkedIn, 9% are on Friendster, 10% are on Plaxo, 22% are on Hi5

MySpace Users

- 11.3 million users identified in Rapleaf

- 63% female, 36% male

- 20% <18>45 yrs

- 2.4 major social networking sites used on average

- 15% are on Facebook, 2% are on LinkedIn, 9% are on Friendster, 6% are on Plaxo, 17% are on Hi5

LinkedIn Users

- 0.8 million users identified in Rapleaf

- 38% female, 61% male

- 2% <18>45 yrs

- 3.2 major social networking sites used on average

- 16% are on Facebook, 25% are on MySpace, 12% are on Friendster, 16% are on Plaxo, 8% are on Hi5

Friendster Users

- 2.3 million users identified in Rapleaf

- 58% female, 41% male

- 12% <18>45 yrs

- 3.0 major social networking sites used on average

- 10% are on Facebook, 44% are on MySpace, 5% are on LinkedIn, 5% are on Plaxo, 26% are on Hi5

Plaxo Users (recently bought from Comcast)

- 1.3 million users identified in Rapleaf

- 62% female, 37% male

- 16% <18>45 yrs

- 3.6 major social networking sites used on average

- 20% are on Facebook, 53% are on MySpace, 11% are on LinkedIn, 9% are on Friendster, 15% are on Hi5

Hi5 Users

- 4.5 million users identified in Rapleaf

- 60% female, 39% male

- 21% <18>45 yrs

- 2.8 major social networking sites used on average

- 13% are on Facebook, 43% are on MySpace, 2% are on LinkedIn, 13% are on Friendster, 2% are on Plaxo